Turning strategy into a tangible and delightful branding, we make a brand’s personality and values visible. We define it's traits through imagery and language and create a consistent, authentic experience that resonates with customers and turns them into true fans.
Based on strategy and branding, a sophisticated identity translates the values of a brand into a visual interface and amplifies it's voice.
Consisting of a logo, dedicated fonts, iconography, brand colors and imagery the identity makes the brand visually identifiable.
We create guidelines for logos, typography, visual style, colors and more, to make sure that the branding can be applied by everyone. Guidelines such as brand manuals help the brand experience to remain visually consistent and stay on brand.
Whether it is the brands name, or messaging, expressing what you stand for goes beyond visuals. What you have to say must be communicated in a clearly defined tone. We help our clients to find the right name and the right voice that appeals to their audience, reinforces the brands personality, supports the visual language to make the brand believable and to build trust.
We can help to amplify the brands reach by translating your voice and message to printed and digital matter, ads, social media content and film. We make sure your messaging is tailored to the different groups defined in the customer and revenue segmentation, stays on brand and remains authentic.
To make all interactions with the brand authentic, we translate the brands experience outside of digital and print context in to the physical space an apply it to to way-finding, displays, signs, liveries, patterns and murals.